Il y a plus de vingt ans, Nike était concerné du nombre croissant de souliers de course qui se mettaient au poubelle. La compagnie a instauré le programme Reuse-a-Shoe et a installé dans plusieurs magasins de sport à travers le monde des paniers de recyclage qui invitent les consommateurs à recycler leurs vieux souliers.
Vous vous demandez si Nike refait des souliers avec vos vieux souliers? La réponse est non. Lors de la réception de vos vieux souliers, une machine les divisent en trois: le caoutchouc, le tissus et la semelle. Le tout est reduit en petits morceaux et sert à une fonction spécifique tout dépendamment du produit. Le caoutchouc est fondu et recyclé en piste de course. Le tissues sert à la fabrication du terrain de basketball et la semelle sert à la fabrication du terrain de tennis.
Un beau programme environnemental qui mérite d’être souligné!
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When comes the time to change our tennis shoes, it is often off to the garbage bin that ends up our old pair of tennis. Nowadays, people are very ecological-oriented and are wondering if there is a better solution than throwing shoes in the trash.
Twenty years ago, Nike was concerned about the increasing number of running shoes that were found in landfills. The company started a program, Reuse-a-Shoe and installed many recycling bins in sporting stores to invite their consumers to recycle their old shoes.
Are you wondering if Nike is making new shoes with your old shoes? The answer is no. When they receive old shoes, a machine automatically shreds the shoe in three parts: rubber, fabric and foam. All those components are shredded in pieces and have a very specific function depending of the products. The rubber is melt down and is used to make running track. The fabric is shredded and is used to make padding for basketball court. Finally, the foam is shredded in pieces and used to make tennis court.
A neat environmental program that is worth mentioning!
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